Fionn *Fin* O'Neill

WeTransfer Advertising

This identity was created to accompany the relaunch of WeTranfer's Advertising arm. Being data-led, the aim was to form something bold and easily consumable; a tool to elevate language and data as simply as possible.

We created solutions for infographics, for a photographic approach and for layout, using visual elements such as annotations and framing to aid readability and to guide the eye.